top of page
Search


Email for Sales people - how to effectively use email.
Should sales people focus on email or phone calls? The answer to this really depends on the nature of your business and what your...
jeremyo
Mar 29, 20235 min read
Â
Â
Â


How to connect, meet, present, sound smart, and stay in contact with senior people?
I imagine most sales people you meet would outwardly claim to be confident in connecting and presenting to senior executives. However I...
jeremyo
Feb 8, 20235 min read
Â
Â
Â


Sensemaking
An article appeared in the Harvard Business Review publication earlier this year entitled: Sensemaking for Sales -...
jeremyo
Oct 13, 20225 min read
Â
Â
Â


The discovery call - has that gone the way of the Dinosaurs?
What is a discovery call? A discovery call is a conversation with a prospect, after they show initial interest in your product, to get to...
jeremyo
Sep 22, 20224 min read
Â
Â
Â


Marketing Tactics a Salesperson Would Be Wise to Learn 3 -Mindset and Tools.
Marketing informs and attracts prospects to your company or products and services. Sales, on the other hand, works directly with...
jeremyo
Sep 6, 20225 min read
Â
Â
Â


Marketing Tactics a Salesperson Would Be Wise to Learn 2 - Messaging and Content.
Many marketers will invest a large proportion of their time developing key messaging to help put their products in the best light and...
jeremyo
Aug 23, 20225 min read
Â
Â
Â


Marketing Tactics a Salesperson Would Be Wise to Learn 1 - Know your Target Market.
While many sales people will be given a sales target, market and account list to sell to - not all do. And even if you do, a key sales...
jeremyo
Aug 5, 20227 min read
Â
Â
Â


The 80/20 rule
Anyone with a background in sales is probably familiar with the Pareto Principle, also known as the 80/20 Rule. In 1906, Vilfredo Pareto...
jeremyo
Jun 17, 20224 min read
Â
Â
Â


How important is "purpose" to Sales People
Just to be clear when I say purpose here I am not talking about a focus in your work I am talking more of the environmental, social, ...
jeremyo
May 13, 20223 min read
Â
Â
Â


When Praising the Competition Benefits Your Brand
The idea for this article came for an article in the Harvard Business Review - yes HBR is a good read for sales people too. (Link at the...
jeremyo
Apr 27, 20222 min read
Â
Â
Â


Sales & Marketing Alignment
A topic that everyone seems to be talking about, one of those trendy topics I think that everyone seems to be in agreement on - that...
jeremyo
Mar 15, 20226 min read
Â
Â
Â


Upselling and Cross-selling
What is the benefit of upselling or cross selling? The logic is that it is easier to sell to an existing client than a new one. The...
jeremyo
Feb 11, 20225 min read
Â
Â
Â


Content marketing for sales people
This is a short blog post as I think there is an excellent article covering this from Scott Barker a while ago at Sales Hacker - link...
jeremyo
Jan 20, 20223 min read
Â
Â
Â


Authentic Selling
I had Jason Cutter on the podcast show not long ago, author of "Selling with Authentic Persuasion." - https://www.authenticpersuasion.com...
jeremyo
Jul 5, 20212 min read
Â
Â
Â


The RFP Process
There are a lot of negatives about receiving RPF's but in my view it's better to receive one than not. I am always excited when I receive...
jeremyo
Jan 25, 20213 min read
Â
Â
Â


How to follow up with prospects.
Many people consider the whole grail, especially in these difficult times, is getting the "all important meeting". Which has lost some...
jeremyo
Jul 7, 20203 min read
Â
Â
Â


How to get meetings
Not so easy to do, which is why people pay for "qualified " sales leads. Others though claim it is easy to do - you just need to have the...
jeremyo
Jun 1, 20203 min read
Â
Â
Â


The best apps for sales people
I read any interesting article about this recently, a very useful article that gave me lots of good ideas...but...it did get me thinking...
jeremyo
May 25, 20203 min read
Â
Â
Â


Contacting prospects during "difficult times"
Obviously better to start defining what we mean by difficult times, some sales people may regard Friday afternoons as difficult times....
jeremyo
Apr 7, 20203 min read
Â
Â
Â


When to talk about the price?
The starting point for this discussion is an interesting blog post from Anthony Iannarino who talks about the tendency of many sales...
jeremyo
Feb 3, 20203 min read
Â
Â
Â
bottom of page